Get found on Google, and in the answers AI gives.
We are a one-person website, SEO and AI search agency in Roanoke, Texas, working with businesses across Dallas–Fort Worth and beyond. Your customers search Google and ask ChatGPT who to hire. If your website is slow, broken or hard to find, they pick someone else. We fix your website, do the SEO work, and make sure the AI assistants know who you are.
Free. Usually back in two business days. No sales call needed.
What do you need help with?
My website needs work
Slow, broken, out of date, or you don’t have one. We fix it, or build a fast new one that you own.
Website Fix $1,500
Nobody finds us on Google
Show up in search and on Google Maps when people look for the work you do, in the places you serve.
SEO + AI Fix from $2,500
AI doesn’t mention us
When someone asks ChatGPT or Google’s AI who to hire, you should be on the short list it gives back.
Tested in every plan
Search is changing. The fix is the same.
Google now puts an AI answer at the top of many searches, and more people ask ChatGPT for a recommendation instead of scrolling through links. Those answers name only a handful of businesses. The good news: what gets you onto Google is mostly what gets you into the AI answers. We do both at once, and we test both.
The problems we find on almost every site
None of these show up when you look at your own website. All of them cost you customers.
Google can’t find your pages
Pages Google has never seen, or has been told to ignore by a setting nobody remembers changing.
A half-finished Google profile
Your Google Business Profile is the biggest single lever for a local business, and it is usually only half filled in.
Details that don’t match
Your name, address and phone number differ across the web, so Google and AI trust all of them a little less.
Pages that answer nothing
Pages that say what you do, but never answer the questions customers actually type into Google or ask ChatGPT.
Slow on a phone
Most of your visitors are on a phone. A page that takes seconds to load loses them before they see it.
Nothing that tells machines who you are
No behind-the-scenes labels saying what you do, where, and when you are open, so Google and AI have to guess.
If customers look for you online, we can help
Trades and contractors
“Who’s the best roofer near me?” Roofers, plumbers, electricians, HVAC, builders, excavation and more.
Lawyers, accountants and insurance
“Which estate planning attorney should I call?” Firms that win work on trust and reputation.
Doctors, dentists and clinics
“Find a family dentist taking new patients.” Practices that need the phone to ring.
Shops and online stores
“Where can I buy this locally?” Retail and e-commerce sites, from ten products to thousands.
Churches and nonprofits
“Which churches near me have a youth program?” Organisations that want to be found by the people they serve.
Manufacturers and B2B
“Which suppliers should we shortlist?” How we work with manufacturers ›
Three steps. You know the price before we start.
Free AI Visibility Score
We ask ChatGPT, Gemini and Perplexity five questions your customers ask and score how often they name you, from 0 to 100. You get the score and the answers, free.
Fixed price
You see the price before any work starts. No long contract for the one-time work.
We do the work, then score again
Not a report full of homework. The changes get made, and the same five questions are asked again so you can see whether the score moved.
What’s your AI Visibility Score?
One number, 0 to 100, for how often ChatGPT, Gemini and Perplexity recommend your business when customers ask who to hire.
We ask the three assistants five real customer questions — fifteen answers — and score where you show up in each one. Named first scores highest. Not mentioned scores zero. Each answer names only a handful of businesses, so most score low — and most owners have never seen the answers.
Named in 2 of 15 answers, never first. Three competitors were named in 9 or more.
Re-scored monthly with Score Watch, $99 a month.
We fixed our own 26,000-product store first
Western Sport, an online store we own, lost half its Google traffic in one month. We found the causes, fixed them, and published every number — including what is still not fixed.
More pages in Google
From about 1,100 pages showing in search results to 8,351.
Higher on Google
Average position in Google, the same weeks a year apart.
Named by AI
Perplexity and Gemini named it first for a real customer question. ChatGPT named it second.
The person you talk to does the work
I am Lance Rankin, MBA. When you hire Digital Regiment, I do the work myself — the website, the SEO, the AI testing and the reporting. No account managers, no junior team, no hand-off after the sale.
I use AI to do the busywork: checking every page of a site, running hundreds of searches, comparing results month to month. That is how one person can do what used to take a whole agency, and why the prices are what they are. The judgement about what to fix, and the fixing, is mine.
I also run a large online store of my own, with thousands of products and every website headache that comes with it. It is where I learned this, and we have published the whole of it.
More about meBased in Roanoke, Texas
Our office is at 4000 Haslet Roanoke Road, Suite 112, in Roanoke. We meet local clients in person and work with everyone else online.
Roanoke, TX
Websites, SEO and Google Maps for businesses in our own town.
Fort Worth
SEO and websites for Fort Worth small businesses, 30 minutes south.
Keller & Southlake
Local SEO and Google Business Profile help, a short drive away.
AI search in DFW
Getting named by ChatGPT and Google’s AI across the metroplex.
Straight answers, fixed prices, real work
Prices on the website
Website Fix $1,500. SEO + AI Fix $2,500. Score Watch $99 a month. Monthly care from $300. See every price ›
You own everything
The site, the files and the hosting account stay in your name, not ours.
Fixes stay fixed
If you ever stop paying, nothing gets switched off or undone. The work is yours to keep.
Any platform
WordPress, Wix, Squarespace, Shopify, GoDaddy or a custom site. Or no site at all yet.
Common questions
What does Digital Regiment do?
We help businesses get found online. That means fixing or building the website, doing the SEO work that gets it onto Google and Google Maps, and making sure AI assistants such as ChatGPT and Google’s AI Overviews know who you are and recommend you. One person, Lance Rankin, does the work, at fixed prices published on this site.
Do you only work with manufacturers?
No. We work with any business whose customers look for it online: contractors and trades, lawyers and accountants, medical and dental practices, shops and online stores, churches and nonprofits, and manufacturers. Larger B2B companies have their own programs, but most of our work is for ordinary businesses.
Is this just SEO with a new name?
Mostly, yes, and we say so. The work that gets you onto Google is largely the same work that gets you into AI answers: a site machines can read, clear facts about your business, and pages that answer real questions. We do both at once and test both, so you can see the result on Google and in ChatGPT.
How much does it cost?
A free AI Visibility Score to start. A Website Fix is $1,500, the SEO + AI Fix is $2,500, Score Watch tracking is $99 a month, and monthly care starts at $300. Every price is on the pricing page, so you know the number before you call.
What platform does my site need to be on?
Any. WordPress, Wix, Squarespace, Shopify, GoDaddy and custom sites all have the same kinds of problems. If you have no site, or it has stopped working, we build one on the domain you already own and put it in your name.
What happens if I stop paying?
Nothing gets undone. The fixes, the pages and the site stay yours. Monthly care is optional and month to month.
Find out what Google and AI say about your business
We look at your website, check how you show up on Google, and ask ChatGPT, Gemini and Perplexity the questions your customers ask. You get a short report showing where you stand, who shows up instead, and why. No cost, no obligation, no sales call needed.
Get my free AI Visibility ScoreUsually back within two business days.